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App Terms of Service

The agreement between you and ivee for the prompt improver application, covering the free and paid tiers, your content, and how we use prompts.

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ivee Prompt Improver

These terms are the agreement between you and us for the ivee prompt improver application. Please read them before using it. By downloading, installing or using the application you accept them.

1. Who we are

ivee is a trading name of IVY HQ LIMITED.

  • Registered in: England and Wales

  • Company number: 15104292

  • Registered office: 9 Claremont Road, Twickenham, England, TW1 2QX

  • VAT number: 518977243

  • Email: hello@ivee.jobs

2. Definitions

  • App - the ivee prompt improver application, including all updates and versions.

  • Free Tier - the version of the App made available to individual users at no charge.

  • Teams Tier - the paid version of the App licensed to an organisation for multiple users.

  • Prompt - text you submit to the App to be improved.

  • Output - the improved prompt or other content the App returns.

  • Your Content - prompts, Outputs and anything else you submit to or create using the App.

  • Consumer - an individual using the App wholly or mainly for purposes outside any business, trade, craft or profession.

  • Business User - anyone who is not a Consumer, including any organisation licensed under the Teams Tier and its users.

3. This is a contract even if you pay nothing

The Free Tier is provided at no monetary charge. It is still a contract, and you still have consumer rights under it. In particular, you have the right to a service supplied with reasonable care and skill, and the rights set out in section 14.

If you use the Free Tier, we review Prompts you submit in order to improve the App. That is set out in section 9 and in our Privacy Policy, and you can turn it off at any time without losing access.

4. Where you get the App, and who you are contracting with

  1. The App is distributed through the Mac App Store. Your download and installation is also subject to Apple's own terms, and Apple's Licensed Application End User Licence Agreement applies to the extent it is not inconsistent with these terms. Where there is a conflict on a matter Apple's terms must govern, Apple's terms prevail; on everything else, these terms prevail.

  2. Your contract for the App itself is with us, not Apple. Apple is not a party to these terms and has no obligation to provide maintenance or support for the App.

  3. Apple's role. Apple is a third-party beneficiary of these terms and may enforce them against you. Apple has no responsibility for the App or its content, and no warranty obligation. If the App fails to conform to any applicable warranty, you may notify Apple and Apple may refund the purchase price where one was paid; beyond that, Apple has no other warranty obligation. Apple is not responsible for addressing any claim by you or a third party relating to the App, including product liability claims, claims that the App fails to conform to a legal requirement, and claims under consumer protection or privacy law.

  4. Paid Teams Tier. The Teams Tier is sold directly by us, not through the Mac App Store, and is paid for through Stripe. If Apple's guidelines require any part of the Teams Tier to be purchased through Apple's in-app purchase system, we will make it available that way and will tell you.

  5. Export and sanctions. You confirm you are not located in, and will not use the App in, a country subject to UK, EU or US embargo, and that you are not on any government list of prohibited or restricted parties.

5. Where the App is available, and age

The App is offered to users in the United Kingdom only. We make it available on the UK Mac App Store storefront and we do not market it elsewhere. If you are outside the UK, please do not download or use it.

The App is for people aged 18 and over. Do not download or use it if you are under 18. We do not knowingly provide the App to anyone under 18, and we will close an account if we learn the user is under 18.

6. Your licence to use the App

  1. We grant you a personal, limited, non-exclusive, non-transferable, revocable licence to install and use the App on devices you own or control, and as permitted by the Mac App Store usage rules.

  2. On the Teams Tier, we grant the licensed organisation the same licence for the number of named users it has paid for. Licences are per named individual and must not be shared, pooled or used concurrently by more than one person.

  3. This licence is a permission to use, not a sale. We retain ownership of the App.

You must not

  1. copy the App except as part of normal use, or as permitted by law;

  2. modify, adapt, translate, reverse engineer, decompile or disassemble the App, except to the extent the Copyright, Designs and Patents Act 1988 permits it and you have first asked us for the information you need;

  3. rent, lease, lend, sell, sub-licence, distribute or otherwise make the App available to anyone else;

  4. remove, obscure or alter any proprietary notice;

  5. circumvent or attempt to circumvent any usage limit, rate limit, paywall or security measure;

  6. use the App to build, train or improve any competing product, or to train, fine-tune or evaluate any artificial intelligence or machine learning model;

  7. use automated means to access the App, or to submit Prompts at a volume or rate that is not consistent with normal individual use;

  8. use the App in breach of our Acceptable Use Policy, which forms part of these terms.

7. Accounts

  1. You may need an account to use the App. Give us accurate information and keep it up to date.

  2. Keep your credentials confidential. You are responsible for activity under your account, unless someone else uses it without your fault.

  3. Tell us at hello@ivee.jobs immediately if you think your account has been compromised.

  4. You may close your account at any time from within the App or by emailing us. We will delete your account data in line with the retention periods in our Privacy Policy.

8. Your Content - you own it

  1. Your Prompts are yours. We claim no ownership of them.

  2. Your Outputs are yours. As between you and us, whatever the App returns to you is yours to use for any lawful purpose, commercial or otherwise. We claim no ownership and take no licence fee.

  3. The licence you give us. You grant us a limited, worldwide, royalty-free licence to host, store, transmit, process and display Your Content only so far as we need to in order to operate the App and provide the service to you, and, on the Free Tier only, for the product improvement purpose in section 9. This licence ends when we delete Your Content.

  4. You are responsible for what you submit. You confirm you have the right to submit Your Content and that doing so does not breach anyone else's rights or any law.

  5. A caution on ownership of AI output. The legal position on whether AI-generated material attracts copyright is unsettled in the UK and elsewhere. We do not warrant that you will own copyright in an Output, or that an Output is original, or that using it will not infringe someone else's rights. We give you everything we have; we cannot give you what the law does not recognise.

9. How we use Prompts

We treat this differently depending on your tier, and we want it to be unambiguous.

9.1 Both tiers - processing your Prompt

When you submit a Prompt, the text is sent to Anthropic, which processes it and returns an improved version. Anthropic acts as our processor. We use Anthropic's commercial API, under terms which do not permit your Prompts or Outputs to be used to train Anthropic's models.

9.2 Free Tier - product improvement

On the Free Tier, we and our staff review submitted Prompts to understand how the App is used, identify where it performs poorly, and improve our prompt libraries, templates and product design.

  1. We rely on legitimate interests as our lawful basis, and we have documented a balancing assessment which you may request.

  2. You can turn this off at any time in your account settings, or by emailing hello@ivee.jobs. Turning it off does not restrict your access to the Free Tier in any way.

  3. We do not train models on your Prompts. Not our own, not anyone else's. If we ever wanted to, we would tell you in advance and ask for your consent first. We would not treat continued use as consent.

  4. Free Tier Prompts are retained for 12 months and then deleted.

9.3 Teams Tier - never reviewed, never trained on

On the Teams Tier:

  1. Prompts are never reviewed for product improvement.

  2. Prompts are never used to train any model, ours or anyone else's.

  3. Prompts are retained for 30 days solely for security and abuse monitoring, then deleted.

  4. This is a contractual commitment, not a setting.

9.4 Do not submit other people's personal data

The App is not a safe place for third-party personal data. Our Acceptable Use Policy prohibits submitting personal data about anyone other than yourself, along with confidential information you are not authorised to disclose. If you do it anyway, we have no practical way of identifying that person or honouring their data protection rights. Tell us at hello@ivee.jobs and we will delete it.

10. This is an AI system

We tell you this plainly because transparency about AI matters:

  1. You are interacting with an artificial intelligence system. The App uses a large language model to generate its suggestions. No human reviews your Prompt before the Output is returned.

  2. Outputs are generated, not verified. They are statistical predictions about useful text. They may be wrong, incomplete, biased, out of date, or inappropriate for your situation.

  3. Check before you rely on it. Do not use an Output for anything consequential without reviewing it yourself. Do not treat it as legal, financial, medical, employment or other professional advice.

  4. The same Prompt may produce different Outputs. This is inherent to how these systems work and is not a fault.

  5. We do not use AI to make decisions about you.

Our Disclaimer says more.

11. Fees, and how the Teams Tier works

  1. The Free Tier is free. We may impose fair usage limits, and we will tell you what they are in the App.

  2. The Teams Tier is charged at the price shown at the point of purchase, inclusive of VAT where applicable, and paid through Stripe.

  3. Teams Tier subscriptions renew automatically unless cancelled, and we will tell you the renewal date and amount before each renewal. You may cancel at any time from your account or by emailing us; cancellation takes effect at the end of the current billing period and you keep access until then.

  4. We may change prices. For an existing subscription we will give you at least 30 days' notice before a price change takes effect, and you may cancel before it does.

  5. Refunds. Consumers have a 14-day right to cancel a paid subscription under the Consumer Contracts (Information, Cancellation and Additional Charges) Regulations 2013, starting the day after the contract is concluded. Where you ask us to begin the service immediately, you may still cancel within those 14 days, and we may deduct a proportionate amount for the service already provided. For anything bought through the Mac App Store, refunds are handled by Apple under Apple's policies.

  6. Non-payment. If a payment fails we will tell you and give you a reasonable opportunity to fix it before suspending access.

12. Availability, updates and changes

  1. We aim to keep the App available but we do not guarantee uninterrupted or error-free operation. The App depends on third-party services, including Anthropic's, and on your own device and connection.

  2. We may release updates, and you may need to install them to keep using the App. Some updates install automatically through the Mac App Store.

  3. We may change the App, including adding, altering or removing features. Where a change materially reduces functionality you pay for, we will tell you in advance and you may cancel and receive a pro-rata refund.

  4. We may suspend the App to carry out maintenance or deal with a security or technical problem. We will give notice where we reasonably can.

  5. We may withdraw the App or a tier. If we withdraw a tier you pay for, we will give you at least 30 days' notice and refund any amount covering the period after withdrawal.

  6. On withdrawal or closure, we will give you a reasonable opportunity to export Your Content before deletion.

13. Third-party services

The App relies on services provided by others, including Anthropic and Apple. We are not responsible for their acts or omissions, and their terms and privacy policies apply to their own processing. A current list of our processors is at ivee.jobs/legal/subprocessors.

14. Your legal rights if something goes wrong

14.1 If you are a Consumer

Under the Consumer Rights Act 2015, digital content and digital services we supply must be of satisfactory quality, fit for purpose and as described, and services must be performed with reasonable care and skill. These rights apply to the Free Tier as well as the paid tier.

If the App is faulty:

  1. you can require us to repair or replace it within a reasonable time and without significant inconvenience to you;

  2. if that is impossible or we fail to do it, you can require a price reduction or, where the fault is serious, a refund;

  3. if the App damages your device or other digital content because we failed to use reasonable care and skill, you can require us to repair the damage or compensate you.

Nothing in these terms affects those rights. For advice, contact Citizens Advice on 0808 223 1133 or visit citizensadvice.org.uk.

14.2 If you are a Business User

The App is provided "as is". To the fullest extent permitted by law we exclude all implied conditions, warranties, representations and other terms, including any implied term as to satisfactory quality, fitness for purpose, or that the App will be uninterrupted, error-free or produce any particular result.

15. Our liability

15.1 What we never exclude

Nothing in these terms limits or excludes our liability for death or personal injury caused by our negligence, for fraud or fraudulent misrepresentation, for anything under the Consumer Rights Act 2015 or Consumer Protection Act 1987 that cannot lawfully be excluded, or for anything else that cannot be limited or excluded by law.

15.2 If you are a Consumer

We are responsible for loss or damage you suffer that is a foreseeable result of our breaking these terms or failing to use reasonable care and skill. We are not responsible for unforeseeable loss.

The Free Tier is supplied to individuals for personal and professional use, not for the commercial operations of a business. If you use it for a commercial purpose, we are not liable to you for loss of profit, loss of business, business interruption or loss of business opportunity. Organisations wanting a licence for business use should take the Teams Tier, which is governed by section 15.3.

15.3 If you are a Business User

  1. We are not liable for loss of profit, loss of business or revenue, loss of contracts, loss of anticipated savings, loss of goodwill or reputation, business interruption, loss of or corruption of data, wasted management time, or any indirect or consequential loss, however arising.

  2. Our total liability in connection with the App is limited to the greater of the amount you paid us in the 12 months before the claim arose and £100.

  3. We are specifically not liable for any decision you take, or any loss you suffer, as a result of relying on an Output without checking it.

15.4 Events outside our control

We are not liable for any failure or delay caused by an event beyond our reasonable control, including failure of a third-party AI provider, hosting provider, app store or telecommunications network.

16. Ending this agreement

  1. You may stop using the App and delete it at any time. Paid subscriptions end as described in section 11.

  2. We may suspend or end your access immediately if you materially breach these terms or our Acceptable Use Policy, if we reasonably suspect fraud or unlawful use, or if required by law. Where the breach is capable of being remedied and the circumstances allow, we will tell you what is wrong and give you a chance to fix it first.

  3. On termination your licence ends, you must delete the App, and we will delete Your Content in line with our retention periods. Sections 8, 9, 15, 17 and 18 survive.

17. Intellectual property in the App

We and our licensors own all intellectual property rights in the App, including its code, design, interface, name, logo, prompt libraries and any templates or frameworks it contains. You get the licence in section 6 and nothing more. Feedback you send us about the App may be used freely by us without obligation or payment, but we will never attribute it to you without asking.

18. General

  1. Assignment. We may transfer our rights and obligations to another organisation and will tell you if we do. It will not affect your rights. You may not transfer yours without our written consent.

  2. Severability. If a provision is unenforceable, it is severed and the rest continues.

  3. Waiver. Delay in enforcing a right does not waive it.

  4. Entire agreement. These terms, the Acceptable Use Policy and the Privacy Policy are the whole agreement about the App.

  5. Third parties. Except for Apple as set out in section 4.3, nobody other than you and us may enforce these terms.

  6. Changes to these terms. We may change these terms. For material changes we will give you at least 30 days' notice by email or in the App, and you may end this agreement before they take effect. Continued use after that date means you accept them. Where a change requires your consent under data protection law, we will ask for it separately.

  7. Notices. To us: hello@ivee.jobs. To you: the email on your account, or a notice inside the App.

  8. Data protection. See our Privacy Policy.

  9. Language. These terms are concluded in English.

19. Complaints

Email hello@ivee.jobs. We acknowledge within 2 working days and give you a substantive response within 10 working days of that acknowledgement. See our Complaints and Dispute Resolution Policy.

20. Governing law and disputes

These terms are governed by the law of England and Wales.

Mediation first. If a dispute arises, please raise it under section 19. If it is unresolved, we will both consider mediation through a recognised provider such as the Centre for Effective Dispute Resolution before going to court. Nothing here prevents either of us from seeking urgent injunctive relief.

Courts. If you are a Consumer, you may bring proceedings in the courts of England and Wales. If you live in Scotland, you may bring proceedings in Scotland or England and Wales. If you live in Northern Ireland, you may bring proceedings in Northern Ireland or England and Wales. If you are a Business User, the courts of England and Wales have exclusive jurisdiction.

Don't know what you don't know? Book a call.

Book a call and tell us where you're at. We'll show you how other teams are tackling AI, and, crucially, what's actually paying off.

Don't know what you don't know? Book a call.

Book a call and tell us where you're at. We'll show you how other teams are tackling AI, and, crucially, what's actually paying off.

Don't know what you don't know? Book a call.

Book a call and tell us where you're at. We'll show you how other teams are tackling AI, and, crucially, what's actually paying off.